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Articles about Websites
Discover practical insights on creating, managing and optimizing websites. From initial briefing and CMS selection to hosting and website translation - our articles will help you every step of your online presentation.
SEO specialist? What does an expert with 15 years of experience do?
Every day, thousands of potential customers search for products or services like yours. The question is: will they find your company, or will they end up with your competitor every time? Without...
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Writing good SEO texts in 4 steps
A good SEO text is one that gives visitors to the page what they are looking for. Depending on the search term(s) the page is targeting, this can be a long article...
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Lead generation: What is it? & How do you get more leads?
In the b2b market, online findability is crucial. After all, in this market, companies orient themselves extensively online. By being easily findable online during this orientation process, the chances that they...
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Digital marketing in 2025: definition, strategy & trends
Digital marketing has long since ceased to be a nice-to-have; it is now the beating heart of almost every successful business. Customers live, buy and compare online, and your business...
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Online / internet marketer: work, training & salary
On the Internet, where competition is just a click away, an online marketer is the lynchpin between online strategy, data and execution.
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Online marketing: meaning & more return from your website
In a world where the digital click has become as powerful as a personal handshake, online marketing has become the ultimate bridge between businesses and their audience.
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SEO (search engine optimization): What is it? & How does it work?
What is SEO? SEO stands for search engine optimization or in Dutch search engine optimization. Definition: SEO is the optimization of websites and apps with the goal of increasing the quality and quantity...
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Google Ads specialist with 14 years of experience
Many business owners immediately recognize the problem: you invest a significant amount of money in Google Ads each month, but the returns are disappointing. The number of leads is limited, the ROAS too low, and...
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Content strategy: comprehensive roadmap (incl. examples)
A powerful content strategy makes the difference between content that gets ignored and content that truly converts.
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Online marketing specialist with 14 years of experience
Companies growing fast online often have one position well filled: that of online marketing specialist. A strategic expert who knows how to convert website visitors to customers and turn your advertising budget...
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